Wednesday, June 29, 2011
The Slow Money Approach to Food Activism
Thousands of Americans have begun affirming a new direction for the food system and the economy. It’s called Slow Money.
It is a new way of connecting investors to local food systems, catalyzing new forms of social investing and philanthropy for the 21st century.
Inspired by the vision of "Inquiries into the Nature of Slow Money: Investing As If Food, Farms and Fertility Mattered", published in 2009, the Slow Money Alliance is bringing people together around a new conversation about money that is too fast, about finance that is disconnected from people and place, about how we can begin fixing our economy from the ground up, starting with food.
Food activists, concerned citizens and a new generation of food entrepreneurs are working across the country to improve school lunches, bring healthy food to the inner city, get toxics out of the food chain, fight obesity and diabetes, and rebuild local economies.
Since mid-2010, local Slow Money chapters have emerged in roughly a dozen locales around the country. Some are hosting local entrepreneur showcases like one that took place last month in NYC.
Nationally, the Alliance;s goal is to get a million people investing 1% of their money in local food enterprises, within a decade.